Beyond Web Analytics! » Social Media http://www.BeyondWebAnalytics.com Your source for information, discussion, and candid thoughts on all things analytics and winner Technology / Innovator of the Year Award of Excellence 2010 - Web Analytics Association Wed, 01 Feb 2012 01:42:11 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 2020 rudi@rudishumpert.com (Beyond Web Analytics) rudi@rudishumpert.com (Beyond Web Analytics) 1440 http://www.BeyondWebAnalytics.com/byalogo.gif Beyond Web Analytics! http://www.BeyondWebAnalytics.com 144 144 http://feeds.feedburner.com/BeyondWebAnalytics Conversations about all things analytics. Join us as we invite a variety of people from the analytic and measure communities to speak about the current happenings in analytics. Conversations about all things analytics. Join us as we invite a variety of people from the analytic and measure communities to speak about the current happenings in analytics. Web Analytics, Social Media Analytics, Beyond Web Analytics, Omniture, Google Analytics, WebTrends, Yahoo Analytics, Unica Beyond Web Analytics Beyond Web Analytics rudi@rudishumpert.com no clean Episode 8: Social Media Metrics With Jim Sterne http://www.BeyondWebAnalytics.com/2010/02/01/episode-8/ http://www.BeyondWebAnalytics.com/2010/02/01/episode-8/#comments Mon, 01 Feb 2010 10:00:12 +0000 Rudi Shumpert http://www.BeyondWebAnalytics.com/?p=286 In this episode we talk with Jim Sterne, co-founder and current Chairman of the Web Analytics Association, about Social Media Metrics, the Web Analytics Association, and the future of the Analytics industry. The discussion probes the benefits of membership in the WAA, and the other initiatives in the industry working to help individuals improve their skills with Analytics, as well as the ever changing channel that is Social Media.

So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.

Hosts:  Adam Greco, Rudi Shumpert
Guest Host:  Jim Sterne

Jim Sterne is an international consultant to large corporations and entrepreneurs. He has focused his twenty five years in sales and marketing on measuring the value of the Internet as a medium for creating and strengthening customer relationships. Jim has written six books on Internet advertising, marketing and customer service including, “Web Metrics; Proven Methods for Measuring Web Site Success.” and the next to appear will be “Social Media Metrics: How to Measure and Optimize Your Marketing Investment” in May.

Jim Sterne is the producer of the international eMetrics Marketing Optimization Summits www.emetrics.org and is the co-founder and current Chairman of the Web Analytics Association www.WebAnalyticsAssociation.org Sterne was named one of the 50 most influential people in digital marketing by Revolution, the United Kingdom’s premier interactive marketing magazine at the time and more recently was named one of the top 25 Hot Speakers by the National Speakers Association.

Related Links:
Jim Sterne     http://www.targeting.com/
Web Analytics Association    http://webanalyticsassociation.org/
eMetrics Marketing Optimization Summit     http://www.emetrics.org/
Social Media Metrics: How to Measure and Optimize Your Marketing Investment    http://bit.ly/SocialMetrics

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]]> http://www.BeyondWebAnalytics.com/2010/02/01/episode-8/feed/ 4 0:46:07 In this episode we talk with Jim Sterne, co-founder and current Chairman of the Web Analytics Association, about Social Media Metrics, the Web Analytics Association, and the future of the Analytics industry. The discussion probes the benefits of mem[...] In this episode we talk with Jim Sterne, co-founder and current Chairman of the Web Analytics Association, about Social Media Metrics, the Web Analytics Association, and the future of the Analytics industry. The discussion probes the benefits of membership in the WAA, and the other initiatives in the industry working to help individuals improve their skills with Analytics, as well as the ever changing channel that is Social Media. So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below. Hosts:  Adam Greco, Rudi Shumpert Guest Host:  Jim Sterne Jim Sterne is an international consultant to large corporations and entrepreneurs. He has focused his twenty five years in sales and marketing on measuring the value of the Internet as a medium for creating and strengthening customer relationships. Jim has written six books on Internet advertising, marketing and customer service including, “Web Metrics; Proven Methods for Measuring Web Site Success.” and the next to appear will be “Social Media Metrics: How to Measure and Optimize Your Marketing Investment” in May. Jim Sterne is the producer of the international eMetrics Marketing Optimization Summits www.emetrics.org and is the co-founder and current Chairman of the Web Analytics Association www.WebAnalyticsAssociation.org Sterne was named one of the 50 most influential people in digital marketing by Revolution, the United Kingdom’s premier interactive marketing magazine at the time and more recently was named one of the top 25 Hot Speakers by the National Speakers Association. Related Links: Jim Sterne     http://www.targeting.com/ Web Analytics Association    http://webanalyticsassociation.org/ eMetrics Marketing Optimization Summit     http://www.emetrics.org/ Social Media Metrics: How to Measure and Optimize Your Marketing Investment    http://bit.ly/SocialMetrics Share/Save Podcasts Beyond Web Analytics clean no Beyond Web Analytics-Episode 3 http://www.BeyondWebAnalytics.com/2009/12/08/beyondwebanalytics-episode3/ http://www.BeyondWebAnalytics.com/2009/12/08/beyondwebanalytics-episode3/#comments Wed, 09 Dec 2009 03:55:52 +0000 Rudi Shumpert http://www.BeyondWebAnalytics.com/?p=212 Staffing for Web Analytics


Hosts: James Dutton, Adam Greco,  Rudi Shumpert
Guest Host: Gary Angel
Gary Angel, President of Semphonic
Co-Founder and President of Semphonic, the leading independent web analytics consultancy in the United States. Semphonic provides full-service web analytics consulting and advanced online measurement to digital media, financial services, health&pharma, B2B, technology, and the public sector. Gary blogs at http://semphonic.blogs.com/semangel

Join the Beyond Web Analytics podcast as the group explores : “Staffing for web analytics” with returning guest host, Gary Angel.

The Beyond Web Analytics podcast team has explored some of the many challenges faced with moving from web reporting & tagging to real analytics, but we would like to hear from you to find out not only the challenges you faced but steps you are taking to overcome them.

Note: Some of the sound clips used in this podcast were used under license.
Burnkit2600 / CC BY-NC-SA 3.0

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]]> http://www.BeyondWebAnalytics.com/2009/12/08/beyondwebanalytics-episode3/feed/ 2 0:40:45 Staffing for Web Analytics Hosts: James Dutton, Adam Greco,  Rudi Shumpert Guest Host: Gary Angel Gary Angel, President of Semphonic Co-Founder and President of Semphonic, the leading independent web analytics consultancy in the United States. Se[...] Staffing for Web Analytics Hosts: James Dutton, Adam Greco,  Rudi Shumpert Guest Host: Gary Angel Gary Angel, President of Semphonic Co-Founder and President of Semphonic, the leading independent web analytics consultancy in the United States. Semphonic provides full-service web analytics consulting and advanced online measurement to digital media, financial services, health&pharma, B2B, technology, and the public sector. Gary blogs at http://semphonic.blogs.com/semangel Join the Beyond Web Analytics podcast as the group explores : “Staffing for web analytics” with returning guest host, Gary Angel. The Beyond Web Analytics podcast team has explored some of the many challenges faced with moving from web reporting & tagging to real analytics, but we would like to hear from you to find out not only the challenges you faced but steps you are taking to overcome them. Note: Some of the sound clips used in this podcast were used under license. Burnkit2600 / CC BY-NC-SA 3.0 Share/Save Podcasts Beyond Web Analytics no no Beyond Web Analytics-Episode 1 http://www.BeyondWebAnalytics.com/2009/11/12/beyond-web-analytics-episode-1/ http://www.BeyondWebAnalytics.com/2009/11/12/beyond-web-analytics-episode-1/#comments Thu, 12 Nov 2009 22:23:19 +0000 Rudi Shumpert http://www.BeyondWebAnalytics.com/?p=176 Beyond Web Analytics – Episode 1

Recorded 11/11/2009
Hosts: James Dutton, Adam Greco, Ben Gaines, Rudi Shumpert

In this inaugural episode James, Adam, Ben, & Rudi chat about challenges with tracking social media conversions, the EU cookie-privacy laws, and other great analytic topics.

Show Notes:

Articles Referenced

  • Cookie Law
Books Referenced:

Charlene Li and Josh Bernoff. Groundswell: Winning in a World Transformed by Social Technologies. Harvard Business School Press (Cambridge, MA), 2008. 224 pages. (See also: http://blogs.forrester.com/groundswell/)

Note: Some of the sound clips used in this podcast were used under license.

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]]> http://www.BeyondWebAnalytics.com/2009/11/12/beyond-web-analytics-episode-1/feed/ 0 0:55:32 Beyond Web Analytics – Episode 1 Recorded 11/11/2009 Hosts: James Dutton, Adam Greco, Ben Gaines, Rudi Shumpert In this inaugural episode James, Adam, Ben, & Rudi chat about challenges with tracking social media conversions, the EU cookie[...] Beyond Web Analytics – Episode 1 Recorded 11/11/2009 Hosts: James Dutton, Adam Greco, Ben Gaines, Rudi Shumpert In this inaugural episode James, Adam, Ben, & Rudi chat about challenges with tracking social media conversions, the EU cookie-privacy laws, and other great analytic topics. Show Notes: Articles Referenced Cookie Law http://www.techradar.com/news/internet/cookie-consent-law-is-breathtakingly-stupid-648740 http://msdn.microsoft.com/en-us/library/ms537341%28VS.85%29.aspx http://aurelie.webanalyticsdemystified.com/2009/11/10/eu-cookie-law-interpretation-is-breathtakingly-stupid/ Books Referenced: Charlene Li and Josh Bernoff. Groundswell: Winning in a World Transformed by Social Technologies. Harvard Business School Press (Cambridge, MA), 2008. 224 pages. (See also: http://blogs.forrester.com/groundswell/) Note: Some of the sound clips used in this podcast were used under license. Burnkit2600 / CC BY-NC-SA 3.0 Share/Save Podcasts Beyond Web Analytics no no