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Episode 61: Eloqua Marketing Automation Solutions with Adrian Chang

In this episode, the Beyond Web Analytics talks with Adrian Chang of Eloqua.  Adrian and the team explore what Eloqua is, how marketers can benefit from a marketing automation tool, and what exactly an Eloqueen is.

So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.

Hosts: Adam GrecoRudi Shumpert
Guest Host: Adrian Chang

Prior to joining Eloqua, Adrian Chang spent over 4 years at IBM Canada in various roles in sales operations, marketing operations and sales. It is there that Adrian developed his passion for measurement and analytics supporting worldwide analytics for IBM Sponsorship Marketing properties like the 4 tennis Grand Slams, NFL and Super Bowl.

Adrian’s Eloqua career has been focused on helping customers define their path to success and revenue growth with Eloqua. He has supported a number of clients across multiple industries including sports, leisure, technology and entertainment. Currently he is focused on Eloqua’s most strategic clients to help them get the most value from the platform. He has also led two customer focused learning series on analytics and how best to integrate them with Eloqua’s platform to drive revenue.

 

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